What Will Your Legacy Be?

Sharing ideas around high-performance and elite culture is a passion of mine.  It was great to meet up in London with James Kerr yesterday.  James Kerr is a renowned global speaker and author of the best selling book Legacy.

Tuesday 1th September 2018

I first collaborated with James in my role as head of performance psychology and culture at Aston Villa FC.  We became acquaintances, sharing similar interests in psychology, coaching and culture.

The purpose of the meeting in London was to share high-performance strategies to maximise competitive edges within sport and business.  James is recognised as a thought leader around the world.  He has worked with companies such as Google, The Navy Seals and various Olympic athletes.

He has advised US and UK Special Forces, Premier League football managers, Formula 1 teams as Olympic Performance Directors.  James has also worked with many corporations from Google to PayPal, Vodafone to Dyson, HSBC to Roche, Red Bull to Unilever, Shell to Boeing.  His book Legacy is based on six weeks that he spent studying, observing and living among the New Zealand All Blacks who are one of the most successful sporting teams of all time.

During the meeting we mapped out some of the key underpinning high-performance principles which separate the good from the great.

James offered some excellent feedback on my own book The Future Coach and we were able to think forwards about the dynamics of successful teams.

More About James Kerr


James Kerr

James Kerr

Bestselling Author and High Performance Expert

James Kerr is the author of Legacy, the global bestseller, which unpicks the secrets of the world’s most successful sporting team, the All Blacks. The book has been described as ‘seminal’ by the Independent newspaper and ‘unputdownable’ by Bloomberg. The Daily Telegraph newspaper called it the ‘modern version of Vince Lombardi’s guides to coaching’ and says ‘for those searching for genuine keys to team culture, it is manna from heaven.’

You cannot copy content of this page

Subscribe To Our Newsletter

Join our mailing list to receive the latest news, special offers and updates from Team Tom Bates Coaching.

You have Successfully Subscribed!

Share This

Share This

Share this post with your friends!